Monday, May 11, 2020
5 Fantastic Business Card Ideas That Are Sure to Get You
5 Fantastic Business Card Ideas That Are Sure to Get You The Rolodex isnt dead, but its barely breathing. Although there are still a few strongholds out there in the older generation who refuse to give up their business card flipper, its mostly dead. At least for people on-the-go. Why? In a word, technology.Smartphones, CRMs, and mobile apps are the go-to choice for people who need mobility. Ironically though, business cards are far from dead. And now more than ever, you need to make yours stand out. Even if a prospect creates a digital version of you, your card should scream, Im too cool to throw away! Whether youre an old pro or starting a new business, here are five business card ideas to do that. 1. Stand Out or Die Die-cut cards have been around forever, but the ability to play around with the shape of the card gives you almost limitless ways to be creative. You can ditch the rectangle and create any shape you want. Die-cutting even allows you to punch out shapes or larger text inside the boundary of the card, or create ways to create additional shapes with fold lines. 2. Silver and Gold Ever heard of dye-sublimation? Imagine your full-color design on a piece of silver or gold aluminum. Its a real eye-catcher that makes an executive statement, and it wont gettossed because its so unique. It can be a bit pricey, but if you need larger quantities or want to have several designs, you might check into getting your own sublimation printer. 3.A New Dimension Embossed and debossed cards are still a thing because its different than the boring, plain and flat.Its okay to get creative here. You can deboss/emboss more than your logo or name. Try an embossed border, and if the printer can, a double deboss or combination of debossing and embossing can create a real wow effect. For another take on dimensional cards, look at options like foil-stamping, textured surfaces,and lithographicprinting. 4. Business Card Ideas That Promote For areal stand-out cardthats guaranteednot to fit into a Rolodex, try promotional products that represent your business. What if your card is the only one among hundreds that must be put on the CEOs desk? There are literallyhundreds of thousands of promotional products that can be imprinted with your contact info. If youre a plumber, get small imprinted pipe wrenches. If youre a trash service, try small imprinted trash cans, and fill them with candy before handing them out. The possibilities are endless. 5. Get Playful Some of the best business card ideas are those that play offthe name of the business or owner. If that doesnt work, create a tagline for your business that does. Try combining the other ideas above with this playful creativity. A few examples might be: Green or natural business: kraft paper or laser-engraved wood cards.Public speaker: podium shaped cards.Yoga instructor: flexible rubber cards.Window cleaner: clear business cards. If you dont have the budget for unique materials or die-cutting, you can make your own business cards stand out with a little mental elbow grease: A wine-maker did this by creating wine stains on her cards.She used real stemware and red wine to give her cards a chic lookâ"and every card was unique. A lawn service company had a cool business card idea by putting flower seeds into business card-sized manila envelopes and used a green rubber stamp to imprint his info on them. Please, No Limits The important thing to remember about creative business card ideas is to color outside the lines and make your own rules. Dont think outside the boxâ"shred the box and burn it. Come up with a few ideas, write them down, and sit on them for a couple of days. Youlllikely improve on those or come up with even more ideas. If you want to create real momentum in your business, or have questions about strategy and branding, check out our services page.
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